“Generosity needs to be a thread woven through the fabric of the entire congregation,” said Leadership Network development director Chris Willard, “because generosity is a cultural issue.”
Here’s how four churches are creating a culture of generosity among their members.
In their new book, Contagious Generosity: Creating a Culture of Giving in Your Church, Chris Willard and Jim Sheppard define generosity as “a lifestyle in which we share all that we have, are and ever will become as a demonstration of God’s love and a response to God’s grace.”
Willard is the director of generosity initiatives for Leadership Network (www.leadnet.org). He oversees the Generous Churches Leadership Communities and Innovation Labs that work with a cohort of 10 to 12 churches over a two-year period to address three questions: What is your current generosity strategy? What are some possible generosity strategies? And what will be your new generosity strategy?
The goal of the program is to inspire generosity. And, while the stated goal isn’t to increase giving to churches, a consistent by-product for churches completing the program is increased per capita giving and more giving units. Willard has consulted or collaborated with the following four churches to achieve an enhanced focus on generosity.
Read the entire article entitled Generous Churches via Christian Standard.
Chris Willard 
